Instead of a traditional name card, a set of interactive cards for MOViE MOViE was created to turn introductions into conversations. The first edition was launched in 2017, and later refreshed in 2020 to align with the channel’s rebrand, keeping the system vibrant and on-brand.

Each card carried a film-inspired prompt. By filling in their answers, users transformed the cards into personal statements and instant icebreakers among film lovers. The result was a set of name cards that were playful, memorable, and deeply connected to cinema culture.